I was lucky enough to be invited to the Smiley blogger party on Thursday in Box Park Shoreditch. The event showcased their new SS14 collection. Before this launch I actually wasn't aware Smiley even designed such a diverse range of product, I obviously knew the symbol as the image of Acid House and association with rave culture but was new to all they have to offer!
I bumped into ultra babe Kayla Hadlington and we sipped gin and tonic and lusted over a world of smiley tie dye, animal print and camouflage - all hot trends this SS14.
Check out Smiley here: http://www.smiley.com/ and make sure you grab something fun to wear this festival season!
Massive thank you to Victoria and all the Smiley team for a great night and goodie bag :)